Powering your
potential through
Make strategic decisions quickly
Potentia was born out of a passion for people and data, focussing on great service, data quality and bringing all elements of a market research project under one roof with our UK-based and highly experienced team.
Utilising a range of innovative and creative digital solutions, from market research and customer surveys to online panels and communities, we deliver high-quality, real-time digital insight.
With global reach
We operate in over 100 countries, spanning consumer and B2B audiences giving our clients impactful data across a range of industries. Our senior team and in-house developers can script any level of survey complexity and capture sample leveraging our extensive global network of suppliers. A panel-agnostic approach empowers our project management team to look at data with a pragmatic and unbiased perspective, ultimately leading to cleaner and better data quality.
What we do
Panels and Communities
Do you need access to our proprietary panels or help building your own? Our highly engaged panels offer excellent quality, and our experienced team can support you with building and managing your own panels or communities.
Respondent Access
We have access to a vast network of global, local and specialist panels, giving us the widest reach in sample access. Or do you want to use our Quick Pulse service for rapid stakeholder feedback?
Survey Scripting
We offer a flexible, consultative approach to survey scripting. Our experienced UK-based scripting team ensures a fast, accurate delivery, meeting all of our quality assurance processes and collecting reliable data.
Delivery
SigDiff, our analytics arm, integrates data science with high-quality data, offering a powerful solution for businesses looking to optimise their operations and drive growth.
Data Security, Compliance and Quality
We get that big decisions can be made based on research data, and there can be risks from handling different data types. With Potentia, you’re in safe hands.
You're in good company
Want to work with us?
Today’s market moves fast. Let us equip you with the digital insights you need to stay ahead.
